Forensic watermarking and fingerprinting to track and identify distributed multimedia content

Designed to thwart and identify pirates, Widevine Mensor™ tracks and identifies content distributed across any network—making it possible to identify when, where and to what consumer device content is distributed. The solution creates a unique fingerprint of an asset, then embeds invisible watermarks into the content—at multiple points in the video delivery—to indicate where content was last sent, received and viewed. Used with a content protection solution, Mensor enables telco, cable, internet, mobile and satellite operators to add forensic watermarking for earlier release windows on premium content. Mensor supports all video format and methods of delivery, including linear broadcast, video-on-demand (VOD), file downloads and streamed media.

Mensor identifies content at three key points in the video delivery, from content owner and aggregator, to operator and finally at the device.

For Operators: Widevine Mensor streamlines the acquisition of content licenses as forensic requirements migrate into carriage contracts. Mensor enables them to always know the origin and from what device content is distributed. It ultimately offers a way for operators and content owners to work together on a path to prosecution, should a piracy event occur. Widevine offers operators the ability to secure their existing or greenfield video deployments. Widevine and Widevine partners offer the flexibility and choice operators need to remain nimble and in control of their business

For Content Owners and Aggregators: Widevine Mensor discretely identifies and tracks assets distributed to each operator or third-party service provider. This enables them to track the effectiveness of an operator’s content protection system, across all networks, while offering a way to quickly track and identify authorized and unauthorized distribution.

Depending on operator and content owner requirements, Widevine Mensor flexibly utilizes proven watermarking algorithms from:

Find out more by emailing watermarking@widevine.com.

WIDEVINE MENSOR BENEFITS

• Robust. Watermark identification persists through digital and analog formats, transcoding and degradation
• Comprehensive. Can watermark at the studio, operator and on consumer devices
• Open Architecture. Accommodates multiple licensed watermarking algorithms to suit specific customer requirements.
• Widely integrated. Works on STBs, PVRs, PCs, portable media players and Widevine CableCards.