FOR IMMEDIATE RELEASE
Tuesday, July 22, 2008
Incited Media and Widevine® Announce Partnership to Deliver Secure Live Multiplatform Content
SEATTLE, July 22, 2008 — Incited Media, a leading online video and streaming production services company, and Widevine Technologies, the only provider of multiformat and multiplatform DRM and digital copy protection solutions, today announced a technology partnership that bundles Widevine’s content protection as part of Incited Media’s cross platform live streaming service. Los Angeles-based Incited Media offers full-scale streaming media production services for companies that require high quality streaming entertainment capabilities. Widevine will enable Incited Media to secure distribution and consumption of live streams on a wide range of consumer platforms.
This announcement reflects an industry trend whereby content owners and service providers are increasingly requiring secure multiplatform content distribution for their premium content. Users running Windows and Mac-based PCs are increasingly demanding the ability to watch content in the browser of their choice using the bundled video players native to their computers. The joint solution solidifies Incited Media’s ability to enable content owners and service providers to deliver to this audience with a single platform that offers transcoding, ingestion, content protection and publishing capabilities.
“Our deep experience in live event management has migrated to include both live and on-demand distribution services for digital media service providers,” said Joe Einstein, Incited Media co-founder. “Our customers require a studio approved content protection scheme to ensure monetized live streamed and on-demand content is securely delivered. Widevine’s technology allows us to provide this critical security requirement to our clients and to complete the final component of our service offering.”
Incited Media has established itself as the preeminent provider of live webcast management services in the industry, supporting events like the Olympics, the Democratic National Convention, MTV Movie Awards, Farm Aid, the Grammys and the most viewed webcast of all time: Live Earth, the seven-continent 24-hour concert capturing over 9 million video streams delivered simultaneously to a total viewership of one quarter million people.
“Widevine is very excited to protect Incited customers and prospects who want a one-stop transcoding, ingestion, protection and publishing workflow solution,” said John Petrocelli, VP of Business Development at Widevine. “Incited is unmatched in their ability to deliver high quality live and on-demand entertainment. The partnership enables new customers to access a greater audience while leaving headroom for customers to deliver new services to end users.”
Customers of the joint solution can create and publish content in widely used video formats such as Adobe Flash, Apple QuickTime and RealNetworks RealPlayer. They can also securely package and deliver streamed media, progressive downloaded or file downloaded content. Widevine’s digital copy protection technology further monitors, detects and protects content on any PC from the hundreds of utilities on the market today that pirates use to record streams or files and enable illegal distribution across the internet.
About Widevine Technologies, Inc.
Widevine is the only provider of multiplatform and multiformat DCAS, DRM, digital copy protection and forensic watermarking solutions for content owners, telco, cable and internet service operators.
More than 130 service providers and 160 web properties utilize Widevine solutions to enable the acquisition and distribution of premium studio and broadcaster content to a wide range of consumer devices. Widevine makes it possible to protect internet and pay TV revenues while creating new service opportunities through the secure distribution, identification and tracking of digital content.
An innovator and holder of more than 30 patents, the company continues to develop innovative technologies and solutions that solve the multiplatform and multiformat content protection and digital forensic needs of content owners and operator globally.
Widevine is a privately held corporation headquartered in Seattle, WA, funded by Cisco Systems, Inc. (NASDAQ: CSCO), Charter Ventures, Constellation Ventures, Dai Nippon Printing Co., Ltd (DNP), PaceSetter Capital Group, Phoenix Partners, TELUS (NYSE: TU) and VantagePoint Venture Partners.
For more information: www.widevine.com.
About Incited Media, LLC
Incited Media is a Los Angeles-based production services company specializing in streaming media. Incited services include on-demand encoding, live streaming, video production and DVD creation. For more information about Incited Media's services please contact the company at 323-935-3482 or visit www.incitedmedia.com.
Contact:
Erik Moser
Ruder Finn (for Widevine Technologies)
+ 1 312 329 3908
mosere@ruderfinn.com
All Rights Reserved. Widevine, Widevine Cypher, Cypher Virtual SmartCard, Cypher VOD, Cypher DCP, Cypher Broadcast, Cypher Express and Widevine Mensor are either registered trademarks or trademarks of Widevine Technologies, Inc. All other trademarks and trade names are the property of their respective owners. No express or implied warranties are provided for herein and all specifications are subject to change. The descriptions of Widevine Technologies’ patents and other intellectual property herein are not intended for use in a legal proceeding to interpret or limit the scope or meaning of the patents or their claims, or indicate that a Widevine patent claim(s) are materially required to perform or implement any of the listed items.
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