FOR IMMEDIATE RELEASE
Tuesday, September 1, 2009

Widevine Demos DRM and Video Optimization at IBC,
September 11—15, Stand #IP313

Shows how operators can offer customers an Enduring Entertainment experience by delivering TV everywhere

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Seattle, WA, September 1, 2009 — Widevine, provider of digital media solutions for the delivery of digital entertainment to any device, will demonstrate how its DRM and video optimization solutions enable video operators to provide entertainment experiences on TVs, Blu-ray players, gaming systems, PCs/Macs, iPhones, Blackberry phones and other mobile devices.

Widevine will showcase:

• Multiformat, Multiplatform DRM: Widevine’s multiplatform, multiformat DRM provides the capability to license, securely distribute and protect playback of multimedia content on Internet-enabled Blu-ray players, iPhones, TVs, PCs, Macs and more. Content owners, payTV operators and Internet digital media providers can utilize Widevine’s solutions to ensure revenue generating services keep flowing to whatever device their consumers desire.


• Video Optimization: Widevine video optimization provides the best possible live and on-demand entertainment experiences for Internet and home network delivered content. Widevine Adaptive Streaming adjusts video quality to match a consumer’s available bandwidth for instant video startup and zero buffering. The solution enables consumers to bookmark, fast forward and rewind internet video—just as if they were watching a DVD or Blu-ray disc in the living room.

About Widevine
Widevine provides digital media solutions for the delivery of digital entertainment to any device. Hundreds of service providers use Widevine’s multiplatform, multiformat DRM and video optimization solutions for securing high quality video and audio. Today, millions of consumers enjoy digital entertainment secured and optimized by Widevine on retail consumer electronics devices and legacy STBs from all major consumer brands. With over 55 patents Widevine is an industry leader and innovator of content protection and video optimization technologies.

Widevine is a privately held corporation headquartered in Seattle, WA, funded by Cisco Systems, Inc. (NASDAQ: CSCO), Charter Ventures, Constellation Ventures, Dai Nippon Printing Co., Ltd (DNP), PaceSetter Capital Group, Phoenix Partners, TELUS (NYSE: TU) and VantagePoint Venture Partners.

Contact:
Kristine Bennett
Calysto Communications for Widevine
+ 1 404 266 2060 x13
kfbennett@calysto.com

All Rights Reserved. Widevine, Widevine Cypher, Cypher Virtual SmartCard, Cypher VOD, Cypher DCP, Cypher Broadcast, Cypher Express and Widevine Mensor are either registered trademarks or trademarks of Widevine Technologies, Inc. All other trademarks and trade names are the property of their respective owners. No express or implied warranties are provided for herein and all specifications are subject to change. The descriptions of Widevine Technologies’ patents and other intellectual property herein are not intended for use in a legal proceeding to interpret or limit the scope or meaning of the patents or their claims, or indicate that a Widevine patent claim(s) are materially required to perform or implement any of the listed items.